Back in May 2012 I reviewed David Gaughran’s Let’s Get Digital book about how and why people should self-publish. At the time I was still working on my first novel and I was exploring my options for publishing. This work and others encouraged me to self-publish my novel. Now that my first novel is complete, I’m getting ready to release it. Fortunately David just published another book, Let’s Get Visible: How To Get Noticed And Sell More Books. Perfect timing.
While the book is targeted towards self-publishers who have more experience, I found the information insightful and encouraging. David doesn’t promise that if you follow a certain formula you’ll make millions. I despise those types of books. In fact he’s rather honest about his own trials and tribulations and how sometimes he gets jealous of other’s success. What he writes, though, makes sense. The first part of the book explains Amazon’s Algorithms. I know, when I first read that I ran for the hills screaming. Then I made a soothing cup of tea and read this section. Guess what? I understood it. If I can, I know the rest of you can. Part II discusses free giveaways, including when and why to do them. Part III delves into pricing and when to discount your book to gain more visibility. Part IV probes the pros and cons of selling outside of Amazon. The appendix includes an Advanced Author Toolkit
The key message is how to get your book or books visible to readers. Currently there are over one million books in the Kindle Store. And each day more are being added. That’s a lot of competition. David’s book outlines tools and tactics to increase your visibility. But don’t think it’s easy. It takes patience and constant work. What I like most about his advice is that it doesn’t rely heavily on social media and tons of time promoting your work. Let’s face it, writers need time to write. That’s our job. I already know how to procrastinate. I don’t need more excuses.
David Gaughran is an Irish writer, who currently resides in London. One of his passions, besides writing, is traveling the world. He’s published a South American historical adventure A Storm Hits Valparaiso and two short stories “If you Go Into the Woods” and “Transfection.” He has a regular column at Indie Reader and his work has been featured in The Sunday Times, the Huffington Post, the Irish Times, and the Irish Examiner.
For those interested in self-publishing I recommend this book and his first book, Let’s Get Digital. If you would like a free PDF version of Let’s Get Digital, click here. Also, his blog is extremely useful. Pop over and say hi. Tell him I, T. B. Markinson, sent you. Keep an eye out for my interview with David, which will be posted later this week.